Significant Intern Moment #2: Crickets and Tumbleweeds

On the very same day that those first headlines were slaughtered , I was at the internal creative review for that same client – an internal creative review being the equivalent of portfolio class at school except that my words and ideas were up to be crucified by real-life creative directors plus account managers and planners.

So there I sat as the principal account manager peered at one of my headlines and said, “I love the thought, but the line… it just doesn’t have enough… something.” Not to be daunted, I said, “I have more.”

And the wonderful, wonderful copywriting creative director that was working with me on this project said, “Yes, yes. She has more. Let’s let her read them.”

At which time the entire team turns, looks and listens expectantly. The newest little copywriting intern at the center of attention and the wonderful, wonderful copywriting CD nodding encouragingly.

So I read one.

Silence.

I read another.

Silence.

I read two or three more in a row without pause. Crickets. Tumbleweeds. And more crickets.

And that afternoon, my skin proudly grew one more layer.